Daisy Street is a dynamic, independent fashion brand based in Manchester, catering specifically to the Gen Z market. Our collaboration focused on enhancing their social and brand strategy, where we developed new content pillars that boosted engagement by over 20%.

Our comprehensive management approach included creating vibrant and relevant content, producing engaging TikTok videos, crafting compelling copy, and overseeing community management to foster a strong and active online presence. Additionally, we successfully organised and managed two sample sale pop-up events, strategically targeting students to further strengthen the brand’s connection with its core audience.